The Patient-to-Consumer Revolution
The Patient-to-Consumer Revolution
Submitted by National Center... on Mar 11, 2015 - 8:59am CDT
In the follow-up to The Volume-to-Value Revolution, Tom Main and Adrian Slywotzky describe how seemingly unrelated phenomena—high-tech health entrepreneurs, personal fitness devices, retail clinics in big-box stores, “smart care” teams, and IBM Watson—are creating a new health market where demand trumps supply.
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